Social Media Graphics & Short-Form Motion

This collection showcases a variety of static and motion graphics I designed for a client's social media presence across Meta platforms (Instagram and Facebook). These assets were created to support promotional campaigns as well as organic content, balancing brand consistency with platform-native aesthetics. My process included developing visual templates, optimizing layouts for feed, Stories, and Reels, and incorporating animation for increased engagement and retention. Each design was tailored to align with Meta’s best practices for readability, hierarchy, and mobile responsiveness—whether highlighting a sale, announcing an event, or simply enhancing brand personality through visually cohesive, scroll-stopping content.